Gross sales

Product price times quantity, before discounts, refunds and taxes.

How it is calculated

• Gift-card sales are excluded when gift cards are recognised at redemption.

Reading it

• Format: Amount in your reporting currency.
• Higher is better (an increase is shown in green).

Where it appears

• Overview and Dashboards — add it from the metric picker (Revenue group).
• Custom metrics — use the variable gross_sales in a formula. See custom metrics.

Related

• Net sales
• Discount rate
• Refund rate