Order metric
AOV
Average order value.
Average order value.
AOV = Net revenue ÷ Orders
Example
Net revenue $10,000 ÷ 200 orders = AOV $50.00.
How it is calculated
- Empty (—) when there are no orders.
Reading it
- Format: Amount in your reporting currency.
- Higher is better (an increase is shown in green).
Where it appears
- Overview and Dashboards — add it from the metric picker (Orders group).
- Shown on Overview by default.
Related
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